In 2020, I made over half a million dollars in profit from affiliate marketing. Today I will share the 7 life-changing strategies that got me there.
#1. Email Leads
Emails are the livelihood of an affiliate marketing business — at least a successful one. When I first started affiliate marketing, I was sending the right traffic to the right offers but something kept happening to me over and over again. Affiliate programs would change and consequently, my income stream would change as well. I learned to protect myself by collecting email leads.
The amazing part about capturing a lead is that once you have it, it’s yours to keep and nobody can take it away. Say you are selling a weight loss product and the offer is doing really well. Chances are that your audience will be willing to use other weight loss products in addition to the original to help them along your journey. As long as you have the leads, you can keep pushing relevant offers until the end of time. And the best part is that you only have to pay for the lead once!
I started collecting the leads above on March 24th, 2020. This goes to show how fast you can acquire leads. These 38,000 leads are ones I collected for my personal brand. That being said, I have email lists for every single niche I’m in. I can’t stress enough how valuable collecting leads is to an affiliate marketer!
The most expensive thing you can do online is acquire a customer who is cold. Cold means that they have never come across your page before or they don’t know who you are. It’s extremely hard to get cold traffic to pull out their wallet or hand over their email on the first try.
Retargeting leverages the traffic that already recognizes your brand and retargets them with a message. This creates warm traffic. Every time I set a retargeting campaign into motion, my conversions are 10 times better than my initial cold traffic ads.